Folk Clothing store by IY A Studio

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This 1000+ foot store is a new Folk clothing store interior design with wood-paneled walls and white floors features gym equipment that was designed by London designers IY A Studio. This Folk Clothing store is part of an ongoing collaboration between Folk and IYA STUDIO which so far has included the design and build of their online store and journal and a number of exciting branding projects which will come in to fruition in 2010.

Crafted wooden panelling, produced beautifully by Dougal Linnett and Evan Schwarz was mixed together with clean white walls, simple clothing systems to create a quirky, interesting feel. This is enhanced further with marble heads designed by acclaimed sculptor Paul Van Stone providing a novel approach to seating and a carefully selected range of vintage items including the extremely versatile gym horses which are used for both seating and display.